Frame it Up


At Optikk 30A we take your vision and eye health very seriously. Dr. Korrie Lalim and our entire team of professionals are committed to excellence in patient care. But, we also believe: Life is too short to wear boring glasses!

This is why we support independent companies from around the globe that produce unique, handcrafted, and innovative eye wear. The boutique styles we offer are often exclusively designed innovations and most importantly, they utilize the latest and greatest technology.

We are very excited to introduce the unique collection of eyeglasses from l.a. Eyeworks to South Walton and the surrounding community. l.a.Eyeworks began on September 9, 1979 when Barbara McReynolds and Gai Gherardi opened a single storefront on Melrose Avenue in Los Angeles, California. Now, more than three decades later, they continue to create frame designs with new, provocative, and bold senses of spirit. You won’t have to look hard to spot this collection since these eyeglasses are immediately recognized for their bold shapes, imaginative handling of materials, and expressive use of color.

"We design eyewear to celebrate the diversity of faces and the uniqueness of individuals. The glasses we make are sparks of our imagination. You complete these thoughts and bring the dreams of l.a.Eyeworks into being."

-- Barbara McReynolds & Gai Gherardi

Their designs have framed the faces of celebrities, artists, and athletes, but the company’s goal is to create frames perfect for every individual’s style. They design eyewear to celebrate the diversity and uniqueness in all of us. In the words of l.a. Eyeworks: “A face is like a work of art. It deserves a great frame.” We couldn’t agree more!

Come see this unique collection and others at our optical boutique located at Redfish Village in Blue Mountain Beach along Scenic Highway 30A. We’d love to help you pick out the perfect frame for your work of art!